Interior Design Campaign
People love to buy but hate to be sold

We coordinate the interior design to excite the renter by showing exactly what they desire. This enables the prospect to "sell" themselves. We measure our design success by how quickly the project rents up.

Previous Campaigns have included the following vehicles:

  • Model apartment homes to enhance each floor plan and reflect the tastes of the target market and sub-segments of the market.

  • Office areas to function attractively and benefit both staff and prospective renters. Unit finishes carefully chosen to appeal to current trends and furnishings. Selection of carpets, tile, lino, cabinets, lighting, fixtures, kitchen and bath accessories and window treatments are considered. Interior amenities are recommended.

  • The clubhouse is usually the contact prospective renters have with the interior of the property. What is seen in the first five seconds formulates and impression they retain when they walk out the door. A marketing theme must be unmistakably clear and spelled out with believable detail. Prospective renters often know very little about the project. What they see is what the believe.

  • The pool area is an osmosis of both interior and exterior of the property. Function, design, and color is essential in promoting this area effectively.

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inquiry@laughton-properties.com